Do you have some ideas for what it will be? I hope so.
Why? Because I'd like to have you help me out with something...
I've been honored with an invitation to present in Brussels at the Union of Belgian Advertisers 60th Anniversary Congress. The topic they've asked me to cover is where this crazy world of advertising is going. Per the request, I'll be presenting an updated and slightly extended version of the "What's Next" presentation I gave in Boston a month ago.
How can you help? I have two requests.
First, I'd love to hear your thoughts for how to improve the presentation.
What's missing? What's off? What could be improved? What should be left out? Etc. Be as brutally honest as you like. It will only help make it better.
Secondly, I want to include a section that highlights what some of you think the next 60 years will hold for advertising and marketing. I'll treat what you say in one of two ways, depending on how you submit it.
If you chose to do a written submission, or would like what you submit to be written as a quote, I'll do it just as the other quote slides are in the deck - with an image and your quote, attributed to you.
The other way will be to show short videos or a video mix of people's thoughts for those of you who want to submit your ideas through a short video.
Send me any thoughts you have for either of these requests however you like - written, recorded audio/video, Twitter... However works for you.
To make sure I see/get them, leave any thoughts/links/etc. in the comments here, @ or DM me on Twitter (@paulisakson) or send me an email - paul [dot] isakson [at] gmail [dot] com.
I look forward to hearing from you, and thanks in advance for your help!
