A Few Worthwhile Reads
Some interesting things I came across yesterday and would like to post more on, but probably won't be able to for a day or two if at all, so for now, here are the links...
First, Dave Trott Live Chat via Scamp - Dave shares some great advice and thinking on how to get a job in this business and what he thinks makes for great advertising today. I also really liked Scamp's approach to this for two reason. First, Scamp wrote a post arguing that much of what Dave wrote 30 years ago on getting a job in advertising was irrelevant today and followed it up by allowing Dave to have a conversation with Scamp's readers to defend/explain himself on the Scamp blog. Second, I think using the comments section of a blog post to host an audience driven interview was a fantastic idea. Thanks to Alan (a.k.a. Tangerine Toad) for pointing it out via Twitter.
Second, Scholz & Friends has posted an interesting presentation titled Brands and Communication in the Era of Media Democracy that is well worth a look. For those browsing here, following is the slide show. For those reading this where it won't come through, here's a link.
Lastly, BMW has revealed some inspiring thinking on the future of car design that caught the attention of quite a few. I love that they ignored conventions and took a fresh look at things. A bit from the WInding Road post:
Chris Bangle, head of BMW Group Design, describes the philosophy behind this wildly innovative GINA Light Visionary Model as “Being flexible. Thinking flexible, acting flexible – context over dogma.”

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